Delantero Becomes Official Tequila Partner in Largest Alcohol Sponsorship in Club History
Irvine, CA – [May 5, 2025] – Orange County Soccer Club (OCSC) is proud to announce a groundbreaking four-year partnership with Delantero Tequila, marking the largest alcohol sponsorship in the club’s history. The premium tequila brand will become the Official Tequila Partner of OCSC, with integrated branding, fan engagement initiatives, and community-driven programs launching throughout the 2025 USL Championship season and beyond.
This historic collaboration aligns two organizations rooted in Orange County culture and committed to community impact. Delantero Tequila, already a proud supporter of Soccer For Hope—a leading OC-based non-profit dedicated to raising awareness and funds for children with life-threatening illnesses—will now extend its reach into the local sports community through this innovative partnership.
Fans can look forward to Delantero’s presence at home matches and local events, including collaborative promotions and community outreach efforts that will benefit both OCSC supporters and the broader Orange County community.
“I am delighted with our new signing from Mexico,” said Dan Rutstein, President of Orange County SC. “Delantero is a brand that understands our values—excellence on the field, connection in the community and providing unforgettable experiences for our fans.
As part of the agreement, Delantero Tequila – which features either a soccer player or a soccer ball on every bottle – will receive prominent branding at Championship Soccer Stadium, exclusive pouring rights for tequila-based beverages during OCSC matches, and will work with the club on a series of special events and charity activations.
“We’re incredibly proud to join forces with Orange County Soccer Club—an organization that shares our commitment to excellence, community, and the relentless pursuit of greatness.” said Ilia Lerner, Founder and CEO of Delantero Group. “At Delantero, we believe in celebrating the spirit of champions, and there’s no better partner to bring that to life than OCSC. This partnership isn’t just about brand visibility—it’s about aligning with a team that inspires, pushes boundaries, and represents the vibrant energy of Southern California. We’re excited for what’s ahead and look forward to raising a glass with the fans to every hard-earned victory.”
Fans can look forward to Delantero’s presence at home matches and local events, including collaborative promotions and community outreach efforts that will benefit both OCSC supporters and the broader Orange County community.
About Orange County SC:
Orange County Soccer Club is a founding member of the United Soccer League (USL) Championship and is the highest-level professional soccer club in Orange County, California. The club is dedicated to developing young talent, delivering high-level soccer, and serving its community on and off the pitch.
About Delantero Tequila:
Delantero Tequila is a premium tequila brand inspired by the spirit of soccer and crafted for community. With roots in Orange County and partnerships that support local causes like Soccer For Hope, Delantero is more than a drink—it’s a movement for connection, celebration, and purpose.